12 Rules for Every Billboard Design
After 15+ years in business, we like to consider ourselves experts on everything that is outdoor advertising — including BILLBOARDS! Over the last few years, we have witnessed several mistakes businesses tend to make when starting a billboard campaign. We find that many companies solely focus on billboards that have the highest viewing counts. While important, and certainly a key part of the strategy, there are other factors that many businesses (and some...
Collaborative Health Partners
Brand Redesign | Full-Service Marketing
Redefining Healthcare Excellence—In Style
Every healthcare practice deserves a quality brand presence that fully represents its organization to current and potential patients. It should be modern, exuding trust and care. It should also be impactful and stand out amongst all of the noise. That’s exactly what we were able to provide for Collaborative Health (Collaborative Health Partners), an integrated healthcare practice...
Harmony Day Support
Brand Redesign
In Perfect Harmony
When most people think of the word "harmony," they typically think of music. While their assumption isn't wrong by any means, it goes deeper than that. The actual definition of the word harmony has three parts:
Harmony(noun)
the combination of simultaneously sounded musical notes to produce chords and chord progressions having a pleasing effect.
the quality of forming a pleasing and consistent whole.
agreement or concord.
For this branding...
Lynchburg Regional Airport
Outdoor - Billboard Designs
A Message from the Sky
Making Your Voice Heard!
We were so excited when we received a call from the Lynchburg Regional Airport to assist them with their latest marketing campaign (who doesn't love a new client?). The goal was to utilize outdoor marketing (billboards) to spread a few key messages to residents of the Greater Lynchburg community.
The key points included:
Let residents know that the airport has added more seating to each...
